The Innovator's Dilemma

When New Technologies Cause Great Firms to Fail

"The Innovator's Dilemma" demonstrates why outstanding companies that had their competitive antennae up, listened astutely to customers, and invested aggressively in new technologies still lost their market dominance. Les mer
Vår pris
338,-

(Innbundet) Fri frakt!
Leveringstid: Ikke i salg

Innbundet
Innbundet
Vår pris: 338,-

(Innbundet) Fri frakt!
Leveringstid: Ikke i salg

Om boka

"The Innovator's Dilemma" demonstrates why outstanding companies that had their competitive antennae up, listened astutely to customers, and invested aggressively in new technologies still lost their market dominance. Drawing on patterns of innovation in a variety of industries, the author argues that good business practices can, nevertheless, weaken a great firm. He shows how truly important, breakthrough innovations are often initially rejected by customers that cannot currently use them, leading firms to allow their most important innovations to languish. Many companies now face the innovator's dilemma. Keeping close to customers is critical for current success. But long-term growth and profits depend upon a very different managerial formula. This book will help managers see the changes that may be coming their way and will show them how to respond for success. It is part of the "The Management of Innovation and Change" series.

Fakta

Innholdsfortegnelse

Part 1 Why great companies can fail: how can great firms fail?; insights from the hard disk drive industry; value networks and the impetus to innovate; disruptive technological change in the mechanical excavator industry; what goes up can't come down. Part 2 Managing disruptive technological change: give responsibility for disruptive technologies to organizations whose customers need them; match the size of the organization to the size of the market; markets that do not exist cannot be analyzed - suppliers and customers must discover them together; technology supply, market demand, and the product life cycle. Part 3 Managing disruptive technological change - a case study of the electric vehicle: managing disruptive technological change - a case study of the electric vehicle.

Om forfatteren

Clayton M. Christensen, an associate professor of business administration at the Harvard Business School, is the coauthor of numerous articles in journals such as Research Policy, Strategic Management Journal, Industrial and Corporate Change, Business History Review, and Harvard Business Review.