Media Relations in Property
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the strategic aims and benefits of good media relations
promoting good media relations practice throughout your organization
an overview of property opportunities across the UK media
understanding journalists and what they want
do's and don'ts of working with the media
developing a media relations plan
the costs of media relations programmes.
Written by an award winning property journalist and a marketing consultant with more than forty years experience between them, this book is a must read for all property professionals looking to make the most out of the media.