Consumer Adoption and Usage of Broadband

Develops a conceptual model for examining consumer adoption, usage, and impact of broadband utilizing various construct methodologies, thereby providing a window into the rational decisions of potential broadband consumers. Les mer
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Leveringstid: Sendes innen 21 dager
På grunn av Brexit-tilpasninger og tiltak for å begrense covid-19 kan det dessverre oppstå forsinket levering.

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Develops a conceptual model for examining consumer adoption, usage, and impact of broadband utilizing various construct methodologies, thereby providing a window into the rational decisions of potential broadband consumers.

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Forewordix
Prefacexi




Division 1: The United Kingdom Case Study





Section 1.1: The Theoretical Underpinning





Introduction to Broadband Adoption and Usage Research

1(15)




Defining the Research Problem

2(4)




The State of Broadband Adoption, Usage, and Impact Research

6(2)




Research Aims and Objectives

8(2)




Research Approach

10(1)




Research Contributions

11(1)




Summary

12(1)




References

12(4)




Conceptual Model for Examining Consumer Broadband Adoption, Usage, and Impact

16(35)




Technology Diffusion and Adoption Theories

17(6)




Foundations of the Proposed Conceptual Model

23(2)




Description of the Proposed Conceptual Model

25(4)




Attitudinal Constructs

29(3)




Normative Constructs

32(2)




Control Constructs

34(3)




Demographic Variables

37(4)




Dependent Variables: Behavioural Intentions (BI) and Broadband Adoption Behaviour (BAB)

41(1)




Usage of Broadband

42(1)




Impact of Broadband

42(2)




Summary

44(1)




References

45(6)




Section 1.2: The Methodological Underpinning





Research Methodology

51(25)




Underlying Epistemology

52(2)




Research Approaches

54(4)




Survey Research Approach

58(11)




Data Analysis

69(2)




Summary

71(1)




References

72(4)




Development of Survey Instrument: Exploratory Survey and Content Validity

76(41)




Conceptual Model

77(1)




Instrument Development Process

78(1)




Stage 1: The Exploratory Survey

79(5)




Stage 2: Content Validation

84(6)




Stage 3: Instrument Testing

90(8)




Final Survey Instrument

98(2)




Summary

100(1)




References

101(16)




Development of Survey Instrument: Confirmatory Survey

117(18)




Response Rate and Non-Response Bias

118(1)




Reliability Test

119(1)




Factor Analysis

120(5)




Test for Ordering of Questionnaire Items

125(1)




Discussions

126(5)




Summary

131(1)




References

132(3)




Section 1.3: The Empirical Underpinning





Empirical Findings: Adoption, Usage, and Impact of Broadband

135(29)




Respondents' Profile

136(2)




Adoption of Broadband

138(15)




Usage of Broadband

153(7)




Impact of Broadband

160(2)




Summary

162(1)




References

163(1)




Comparing the Current and Future Use of Electronic Services

164(8)




Adoption and Use of Electronic Services and Applications

165(6)




Conclusion

171(1)




References

171(1)




Reflecting Upon the Empirical Findings: Validating the Conceptual Model

172(25)




Research Hypotheses

173(1)




Broadband Adoption

173(13)




Usage of Broadband

186(3)




Impact of Broadband

189(3)




Summary

192(1)




References

192(5)




Section 1.4: The Emerging Issues





Exploring the Role of Broadband Adoption and Socio-Economic Characteristics in the Diffusion of Emerging E-Government Services

197(12)




Background

198(4)




Findings

202(4)




Conclusion

206(1)




References

207(2)




Broadband Quality Regulation: Perspectives from UK Users

209(13)




Elizabeth A. Enabulele





Gheorghita Ghinea





Introduction

210(1)




An Integrated Broadband Quality Framework

211(3)




Research Methodology

214(1)




Research Findings

215(4)




Concluding Discussion

219(1)




References

220(2)




Conclusion: Contributions, Limitations, and Future Research Directions

222(19)




Research Overview

223(4)




Main Conclusions

227(2)




Research Offerings and Implications

229(6)




Research Limitations

235(2)




Future Research Directions

237(1)




Summary

238(1)




References

238(3)




Division 2: The Dutch Case Study





A Longitudinal Study to Investigate Consumer/User Adoption and Use of Broadband in the Netherlands

241(20)




Karianne Vermaas





Lidwien van de Wijngaert





Introduction

242(1)




A Basic Model of Technology Adoption and Use

243(3)




Research Methods

246(1)




Results

247(7)




Discussion and Conclusion

254(4)




References

258(3)




Broadband in Dutch Education: Current Use, Experiences, and Thresholds

261(24)




Karianne Vermaas





Sven Maltha





Introduction

262(1)




Current Subscriptions to Broadband and Applications

263(4)




Theoretical Framework

267(3)




Research Goal, Questions, and Methods

270(2)




Results

272(6)




Summary

278(1)




Discussion and Conclusion

278(3)




Acknowledgment

281(1)




References

281(4)




Division 3: Developing Country Perspectives and Implications





Factors Affecting Consumer Adoption of Broadband in Developing Countries

285(11)




Theoretical Basis

286(1)




Research Methodology

287(1)




Findings: Broadband Adoption in Bangladesh

288(2)




Findings: Broadband Adoption in the KSA

290(3)




Conclusion

293(1)




Acknowledgment

294(1)




References

294(2)




Implications and Future Trends

296(8)




Implications for the Government

297(1)




Implications for ISPs/Broadband Providers

298(2)




Implications for the Content Providers

300(1)




Future Trends

301(2)




References

303(1)
About the Contributors304(3)
Index307