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Ovidiu Contras makes a valuable new contribution to the realm of process improvement. He uses his experience and creativity to open our eyes to the messiness of how people work together and make decisions in nearly all organizations. But more than that, Ovidiu guides readers to untangling the mess of everyday workplace interactions so that better progress can be made sooner and result in a more satisfying work experience.

Bob Emiliani, Award-winning author of Better Thinking, Better Results

This is a wonderful book that in a simple manner allows All areas of a business to appreciate what Lean can do for them. This is powerful because it breaks the mindset that Lean is only good for production, showing it can be used from customer first contact, development, sales, all the way through to services.

Ralph Acs, President, Volvo Group Canada

Over the course of my new product development career I realized that the technical part of the job was actually quite straightforward, with standard activities well defined and performed by well-intentioned and competent people. And yet we often had trouble to meet schedule and cost targets or to satisfy our customer’ expectations. Why was that? Ovi’s insight in his book is that the problems, issues and complexity are often associated with all the other things going on to support the activity flow, what he refers to as the information flow. It is this insight and his development of a methodology to apply VSM to recognize and reduce waste in the information flow that makes this book a must for those wishing to improve their business processes. The book is engaging and is full of real examples and practical tools to enable the reader.

Nick Perkins, Senior Director, Advanced Product Development (Retired)

Based on real-life examples, this book takes VSM outside of the beaten tracks to reveal immaterial flow and make behaviors, organizational patterns and politics also visible. Ovi provides here a great cookbook on how to bring clarity, alignment and transformational results in complex environments dealing with intangible flows.

Matthieu Duhaime, President & COO, Avianor inc.

For many, VSM is a tool for improvement facilitators, maybe managers. In reality, VSM is a powerful Leadership tool, exposing barriers, whether in process, transactions, office politics, etc. And this is precisely where Ovi's book delivers: it is simply full of examples and insights in almost every page, expertly blending theory with experience, in a context of high complexity. It is a work that for me, opens the eyes into how VSM can probe into so many aspects of an organization and provide solutions, hence its considerable value in the body of VSM work today!

Patrick Ross, Former Executive Bosch Australia

My first exposure to Lean was in 2006 when Ovi facilitated my first kaizen, and from that day on I was hooked. The way of looking into flow and waste to generate value is something that literally can change the game in a very significant way, especially in complicated environments. This book is a valuable guide for this matter. Ovi has been my sensei for all these years and I highly recommend his work.

André Desroches, Vice-president Operations, Pelican International

The world is complex, and growing more complex every today. Ovi has a unique ability to break down our ‘tangled’ world, and organize it in ways that uncover waste and help establish a clear path of removing it. From my new product development experience, I relate very well to the case studies presented in this book. They are far from being theoretical, they are illustrating what’s really happening in the real world, and that’s an extra benefit. I highly recommend Ovi’s book to both professionals and leadership.

Pierre Harter, Director Research and Development, National Institute for Aviation Research (NIAR) at Wichita State University

In his book, Ovidiu has provided real life examples of actions to avoid and identified opportunities for enterprises to make the most of their transition to lean. He highlights common traps companies tend to make while transitioning to a new work model and explains how to make transformational changes to the organization that will last. Bringing humor and insightful comments, the book is simply a joy to read!

Steve Tessier, Director Shared Platform & Development Services (SPDS)

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