Focus on connecting with Mid- to Senior-Level Managers and those looking to develop into leadership roles in business environments and Small Business Execs

Speak as a member of Innovation Women and at various marketing events and summits

Host podcast and speak as a guest on other podcasts

Connect with audience on Instagram (10.1K+ followers) and TikTok (7K+ followers) grow presence on other social media platforms

Grow email list and send regular e-newsletter

Utilize paid ad strategies

Contribute to publications and pitch guest roles to outlets such as Real Leaders, Association for Talent Development, Leadership & Change Mag, Women Leadership USA, American Business Magazine

Work with a professional book publicist

Submit to major industry reviewers, including Publishers Weekly and Foreword Reviews