Bøker som ligner på Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
Growth Dilemma
Managing Your Brand When Different Customers Want Different Things
Annie WilsonE-bok
480,-
Short List
How to Drive Business Development by Focusing on the People Who Matter Most
David AckertInnbundet
413,-
Power in Business Relationships
Dynamics, Strategies and Internationalisation
Dariusz SiemieniakoPaperback
345,-
Personal Branding in the Knowledge Economy
The Inter-relationship between Corporate and Employee Brands
Wioleta KucharskaPaperback
750,-
Investigation and Prevention of Financial Crime
Knowledge Management, Intelligence Strategy and Executive Leadership
Petter GottschalkPaperback
694,-
Case Based Research in Tourism, Travel, and Hospitality
Rethinking Theory and Practice
Marianna SigalaE-bok
2393,-
Instructor's Manual to H2H Marketing Case Studies
Teach Human-to-Human Marketing Effectively
Philip KotlerE-bok
750,-
Serie:
Springer Business Cases
Digital Paradigm Shift for a New Business DNA
Implications for Business, Consumers, and Societies
Andrea SestinoE-bok
525,-
Eurasian Business and Economics Perspectives
Proceedings of the 44th Eurasia Business and Economics Society Conference, Istanbul 2023
Mehmet Huseyin BilginE-bok
2700,-
Organizational Listening and Response
Attending to External Stakeholders
David Randall BrandtE-bok
1943,-
Product Recall Management
Preparation, Execution and Recovery
Sascha RaithelE-bok
900,-
Serie:
Science meets Practice
Automotive Aftermarket
Global and Interdisciplinary Perspectives
Maria EloE-bok
825,-
Serie:
Management for Professionals
Small Business Leader's Guide to AI
Transforming Operations with Intelligent Solutions
Pete LauderbaughE-bok
150,-
New Cultures of Food
Marketing Opportunities from Ethnic, Religious and Cultural Diversity
Martin K. HingleyPaperback
732,-