The Mary Kay Way
Timeless Principles from America's Greatest Woman Entrepreneur
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Foreword (Ryan Rogers). Editor's Preface. Introduction. 1. Golden Rule Leadership. The Golden Rule is one of the world's oldest and best-known philosophies, yet it is frequently overlooked in business circles. Mary Kay demonstrates that this rule is still Powerful in today's complicated world. 2. You Build with People. Leaders are dependent upon the performance of their people, and so is a company's success. Good people are a company's most important asset. People are more important than the plan. 3. The Invisible Sign. Everyone has an invisible sign hanging from his or her neck saying, "MAKE ME FEEL IMPORTANT!" Never forget this message when working with people. 4. Praise People to Success. Each of us craves to be recognized. Let people know that you appreciate their performance and they will respond by doing even better. Recognition is the most powerful of all motivating techniques. 5. The Art of Listening. Good leaders are good listeners. God gave us two ears and only one mouth, so we should listen twice as much as we speak. When you listen, the benefit is twofold: You receive necessary information, and you make the other person feel important. 6. Sandwich Every Bit of Criticism between Two Heavy Layers of Praise. Sometimes it's necessary to let somebody know that you're unhappy with his or her performance. But be certain to direct your criticism at the act, not the person. It is important to criticize effectively-in a positive way so that you don't destroy morale. 7. Be a Follow-Through Person. Be the kind of person who can always be counted on to do what you say you'll do. Only a small percentage of people possess follow-through ability, and they are held in high esteem by all. It's particularly important for your team members or your employees to know that you possess this rare quality and for them to think of you as a totally reliable person. 8. Enthusiasm... Moves Mountains! Nothing great is ever achieved without enthusiasm. Leaders are enthusiastic, and enthusiasm is contagious. Interestingly, the word enthusiasm has a Greek origin meaning "God within." 9. The Speed of the Leader Is the Speed of the Gang. You must set the pace for your people. Real leaders aren't afraid to get their hands dirty, and they set examples for others by demonstrating good work habits, displaying positive attitudes, and possessing a team spirit. True leaders establish success patterns that make everyone think success. 10. People Will Support That Which They Help to Create. An effective leader invites people to participate in new projects that are still in the "thinking" stage. By confiding in associates and seeking their opinions, they generate support at the initial stage of each new venture. It's a fact that people often resist change when they don't participate in the decision-making process. Some of the best leaders "plant the seed" that permits others to propose the idea and take credit for it! 11. An Open-Door Philosophy. At Mary Kay corporate headquarters, there are no titles on executives' doors, and there is ready access to all management levels. Everyone within the company-from mailroom clerk to chairman of the board-is a human being and is treated accordingly. 12. Help Other People Get What They Want-and You'll Get What You Want. As the parable of the talents (Matthew 25: 14-30) tells us, we are meant to use and