Switch
«A fantastic book»
Wired
Change doesn't need to be hard. Just Switch. Les mer
Detaljer
- Forlag
- Random House Business Books
- Innbinding
- Paperback
- Språk
- Engelsk
- Sider
- 320
- ISBN
- 9781847940322
- Utgivelsesår
- 2011
- Format
- 20 x 13 cm
Anmeldelser
«A fantastic book»
Wired
«Witty and instructive»
Wall Street Journal
«Switch is likely to prove invaluable to anyone wanting to make long-lasting change a reality»
BBC Focus
«Whether you're a manager, a parent or a civic leader, getting people to change can be tricky business. In Switch, brothers Chip and Dan Heath - authors of the best-selling Made to Stick - survey efforts to shape human behaviour in search of what works. Even when change isn't easy, it's often worth making»
Time
«A must-read»
Forbes