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Boring2Brave

The ‘bravery-as-a-strategy’ mindset that’s transforming B2B marketing

«

Being creative is important in any job. Being creative when you are in marketing is vital. This book is for those working in marketing and creative jobs, looking to brush up their creative stream and be brave. Very interesting and supportive.

»

NetGalley

Part manifesto, part case-study directory, part 'how-to' guide: the gutsy little handbook for B2B marketers looking to '10X' their impact Les mer

203,-
Sendes innen 7 virkedager
Part manifesto, part case-study directory, part 'how-to' guide: the gutsy little handbook for B2B marketers looking to '10X' their impact

Detaljer

Forlag
Practical Inspiration Publishing
Innbinding
Paperback
Språk
Engelsk
Sider
178
ISBN
9781788602211
Utgivelsesår
2021
Format
23 x 16 cm

Anmeldelser

«

Being creative is important in any job. Being creative when you are in marketing is vital. This book is for those working in marketing and creative jobs, looking to brush up their creative stream and be brave. Very interesting and supportive.

»

NetGalley

«

A thought provoking read for B2B marketers at all levels
Boring2Brave is an illuminating read, throwing down the gauntlet to B2B marketers everywhere to raise their game and dare to be braver in their marketing activity. Brought to life by insightful – and amusing – examples from thought leaders across the industry, this is a great work that raises question we as marketers should all be asking ourselves: Do I want to spend my life writing ebooks? Are my creative skills really bringing genuine value to the business launching another inane newsletter? Or can I be better by being braver? A breath of fresh air in marketing strategy literature, Boring 2 Brave is a great way to reconsider your marketing activity and inspire new ways of thinkings for yourself, and across your wider business.

»

Amazon

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