Consuming Instinct
""Saad gets behind the obvious and provides surprising Darwinian evidence for our choices." –Psychology Today“…will appeal to readers interested in the biological basis of human behavior, the age-old debate of nature versus nurture, and especially what makes consumers tick…. clearly essential for marketing professionals, advertisers, and psychologists…" –Library Journal“Covering everything from pornography to Wall Street, this thought-provoking title induces readers to take a deep look at how they live." –Booklist
In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). Les mer
Detaljer
- Forlag
- Prometheus Books
- Innbinding
- Paperback
- Språk
- Engelsk
- ISBN
- 9781633886438
- Utgivelsesår
- 2020
- Format
- 23 x 15 cm
Anmeldelser
""Saad gets behind the obvious and provides surprising Darwinian evidence for our choices." –Psychology Today“…will appeal to readers interested in the biological basis of human behavior, the age-old debate of nature versus nurture, and especially what makes consumers tick…. clearly essential for marketing professionals, advertisers, and psychologists…" –Library Journal“Covering everything from pornography to Wall Street, this thought-provoking title induces readers to take a deep look at how they live." –Booklist