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Outdoor Citizen

Get Out, Give Back, Get Active

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“In this compelling and necessary book, John Judge offers a bold new model for environmental policy and action beginning with the truth that a personal connection with the outdoors is the first step toward preserving it. The Outdoor Citizen is a visionary blueprint for how individuals, communities, and, indeed, our entire civilization must act to become outdoor-centric in an epoch defined by both climate change and miraculous technological promise.”
Joseph E. Aoun, President of Northeastern University

"With the extraordinary experience as president of America's oldest conservation and outdoors organization, John Judge maps out a new framework for global outdoor citizenship, a vision for conservation coupled with an appreciation for an active outdoor lifestyle. As a company founded to help people explore wild places and an early leader in how to be a socially and environmentally responsible business, Patagonia believes there is a sense of urgency—today more than ever—for all of us to be champions for the outdoors and our home planet."
Rose Marcario, President and CEO of Patagonia 

The Outdoor Citizen sets forth a framework for all of us to participate in the fun of the outdoors, while embracing a responsibility to conservation stewardship. As the chief executive of America's oldest conservation organization, the Appalachian Mountain Club, John understands firsthand the power of nature to transform our lives through deeper outdoor recreational and conservation experiences.”
Steve Smith, CEO of L.L. Bean

"Since 2013, Outdoor Afro has been working alongside the Appalachian Mountain Club with a shared mission to train the next generation of outdoor leaders and Outdoor Citizens. John Judge's efforts have prioritized making the outdoors accessible to all, which has included expanding leadership training and outdoor skills learning; building hundreds of miles of trails in underserved areas; and establishing outdoor centers and nature-based programs in urban areas."
Rue Mapp, Founder and CEO of Outdoor Afro

“John Judge is uniquely qualified to outline a vision for the next generation of Outdoor Citizens. The legendary activists of the 60s and 70s made incredible progress in turning the tide of profit vs. conservation, but those victories are ancient history now and we are waiting for the next generation of heroes to emerge. The Outdoor Citizen makes a strong case for how that can happen.”
Dan Nordstrom, Owner and CEO of Outdoor Research

“This compelling call to action . . . is a well-researched, exceptionally detailed blueprint for saving the planet. If even a tenth of what he recommends comes to fruition, the world would be a better place.”
Appalachia Journal

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National TV, radio, print, podcast, and long-lead publicity campaign.
Direct marketing to Appalachian Mountain Club's 275,000 members and guests.
Local marketing in Mid-Atlantic and New England (print and digital). Les mer

301,-
Sendes innen 21 dager
National TV, radio, print, podcast, and long-lead publicity campaign.
Direct marketing to Appalachian Mountain Club's 275,000 members and guests.
Local marketing in Mid-Atlantic and New England (print and digital).
Special sales opportunities across the environmental non-profit spectrum (Sierra Club to NRDC)
Author has extensive ongoing speaking arrangements at environmental, outdoor, and educational organizations.
Preorder campaign with giveaways of AMC gear and events.
Full Apollo Program advertising support (social, digital, and print).

Detaljer

Forlag
Apollo Publishers
Innbinding
Innbundet
Språk
Engelsk
ISBN
9781948062183
Utgivelsesår
2020
Format
23 x 15 cm

Om forfatteren

John Judge is is an internationally renowned advocate for connecting people with the outdoors, conservation stewardship, and advancing the outdoor economy. He has served as president and chief executive officer of The Trustees of Reservations (The Trustees), the oldest statewide land trust in the United States, since February 2022. The Trustees was founded in 1891 and is a preservation and conservation nonprofit that cares for nearly twenty-seven thousand acres and welcomes more than two million people annually to its 123 reservations. Prior to his role with The Trustees, Judge served for ten years as president and chief executive officer of the Appalachian Mountain Club (AMC), which was founded in 1876 and is the oldest outdoor recreation and conservation organization in the United States, with a community of hundreds of thousands of outdoor enthusiasts, program participants, conservation advocates, members, volunteers, and overnight guests. Judge has also served as the chief planning and economic development officer for Springfield, Massachusetts, executive director of Habitat for Humanity Greater Boston, and worked in a variety of nonprofit leadership roles. He is a graduate of Stonehill College and the Harvard Kennedy School, and lives in Greater Boston, MA.

Anmeldelser

«

“In this compelling and necessary book, John Judge offers a bold new model for environmental policy and action beginning with the truth that a personal connection with the outdoors is the first step toward preserving it. The Outdoor Citizen is a visionary blueprint for how individuals, communities, and, indeed, our entire civilization must act to become outdoor-centric in an epoch defined by both climate change and miraculous technological promise.”
Joseph E. Aoun, President of Northeastern University

"With the extraordinary experience as president of America's oldest conservation and outdoors organization, John Judge maps out a new framework for global outdoor citizenship, a vision for conservation coupled with an appreciation for an active outdoor lifestyle. As a company founded to help people explore wild places and an early leader in how to be a socially and environmentally responsible business, Patagonia believes there is a sense of urgency—today more than ever—for all of us to be champions for the outdoors and our home planet."
Rose Marcario, President and CEO of Patagonia 

The Outdoor Citizen sets forth a framework for all of us to participate in the fun of the outdoors, while embracing a responsibility to conservation stewardship. As the chief executive of America's oldest conservation organization, the Appalachian Mountain Club, John understands firsthand the power of nature to transform our lives through deeper outdoor recreational and conservation experiences.”
Steve Smith, CEO of L.L. Bean

"Since 2013, Outdoor Afro has been working alongside the Appalachian Mountain Club with a shared mission to train the next generation of outdoor leaders and Outdoor Citizens. John Judge's efforts have prioritized making the outdoors accessible to all, which has included expanding leadership training and outdoor skills learning; building hundreds of miles of trails in underserved areas; and establishing outdoor centers and nature-based programs in urban areas."
Rue Mapp, Founder and CEO of Outdoor Afro

“John Judge is uniquely qualified to outline a vision for the next generation of Outdoor Citizens. The legendary activists of the 60s and 70s made incredible progress in turning the tide of profit vs. conservation, but those victories are ancient history now and we are waiting for the next generation of heroes to emerge. The Outdoor Citizen makes a strong case for how that can happen.”
Dan Nordstrom, Owner and CEO of Outdoor Research

“This compelling call to action . . . is a well-researched, exceptionally detailed blueprint for saving the planet. If even a tenth of what he recommends comes to fruition, the world would be a better place.”
Appalachia Journal

»

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